Care Essentials
A well‑made cap from The Soren & Co is designed to last for decades but only if you treat it with care. Gentle handling, the right tools, and proper storage between wears will keep your cap looking sharp season after season. Here’s how we recommend caring for yours:

Brush after every wear
Use a soft‑bristle brush to lift away dust and lint before they settle into the fabric. Always brush in one direction, following the natural grain.

Store on a cap retainer
Avoid leaving your cap crumpled in a drawer. A wooden retainer helps it hold its shape and allows the lining to breathe between wears.

Spot clean only
For small marks, use a damp cloth and mild soap. Never machine wash — it can distort the brim and shrink the lining, changing the fit forever.
Below the tools we trust to keep our caps in shape.